How to target your Job Seeking audience.
I came across this inspiring ad copy for a company called Plaxo and think this is a great, innovative way to attract the "right" job seekers for their business.
All too often you see Job Adverts that are simply job descriptions or copy that is bulging with cliche's, have a read and maybe you will rethink how you reach your targeted Job Seeking audience.
Top 10 Reasons to Work At Plaxo
(According to those who make the Plaxo culture and live the Plaxo life.)
“There are zero politics and middle management—we’re just a bunch of people doing great work.”
“Fast, efficient, and no-fat. That’s the creed and the company sticks to it. From engineering to management, it’s effective: minimal risks, maximum payback. I’ve been with four startups prior to Plaxo and a decade worth of corporate work environments; this is the most effective I’ve seen.”
“A fun and supportive work environment. We work hard, but we break to play pool, bocci ball and ultimate frisbee.’
“We’re given a lot of respect and flexibility when it comes to work hours.”
“Cool technology used by millions worldwide. I love solving a problem everyone faces on a day-to-day basis, and the work I do directly impacts millions of people for the better.”
“Working with a small and passionate team of extremely smart and experienced people who are also very friendly. We just gel.”
“I love building a great company with amazing people, feeling the excitement, and seeing the results as we move toward measurable success.”
“It’s great to work on features and see their immediate impact.”
“Tuesday and Thursday lunches in the Relaxo living room with the whole team, and occasionally, the Snaxo kitchen delivery of Redgee’s famous lattes.”
“Great offices, near Shoreline golf course, Stevens Creek trail, and easy connection to public transportation (shuttles, Caltrain, Lightrail, etc.).”
Why Plaxo Wants You:
You are intelligent and analytical.
You think and act for yourself.
You enjoy and are skilled at working with smart positive people.
You prefer small teams over larger, complicated organizations.
You understand and love very fast, scalable systems.
You can laugh at yourself.
All too often you see Job Adverts that are simply job descriptions or copy that is bulging with cliche's, have a read and maybe you will rethink how you reach your targeted Job Seeking audience.
Top 10 Reasons to Work At Plaxo
(According to those who make the Plaxo culture and live the Plaxo life.)
“There are zero politics and middle management—we’re just a bunch of people doing great work.”
“Fast, efficient, and no-fat. That’s the creed and the company sticks to it. From engineering to management, it’s effective: minimal risks, maximum payback. I’ve been with four startups prior to Plaxo and a decade worth of corporate work environments; this is the most effective I’ve seen.”
“A fun and supportive work environment. We work hard, but we break to play pool, bocci ball and ultimate frisbee.’
“We’re given a lot of respect and flexibility when it comes to work hours.”
“Cool technology used by millions worldwide. I love solving a problem everyone faces on a day-to-day basis, and the work I do directly impacts millions of people for the better.”
“Working with a small and passionate team of extremely smart and experienced people who are also very friendly. We just gel.”
“I love building a great company with amazing people, feeling the excitement, and seeing the results as we move toward measurable success.”
“It’s great to work on features and see their immediate impact.”
“Tuesday and Thursday lunches in the Relaxo living room with the whole team, and occasionally, the Snaxo kitchen delivery of Redgee’s famous lattes.”
“Great offices, near Shoreline golf course, Stevens Creek trail, and easy connection to public transportation (shuttles, Caltrain, Lightrail, etc.).”
Why Plaxo Wants You:
You are intelligent and analytical.
You think and act for yourself.
You enjoy and are skilled at working with smart positive people.
You prefer small teams over larger, complicated organizations.
You understand and love very fast, scalable systems.
You can laugh at yourself.
posted by Heidi Whitelock @ 15:03
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