oZZle's Blog

The Recruitment Blog for Print and Packaging People.

Wednesday, 22 April 2009

Great Marketing from a Packaging Design Company

The One Centre who are an Australian Brand Positioning Company have unlocked the power of McDonald's packaging as a media vehicle with a new range that tells a fresh food story.

It's refreshing to see this type of marketing being utilised in our sector, but I struggled to find anything like this from a UK based Company... maybe I'm not looking hard enough.

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